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Post by michaelmcdowell on Jul 18, 2021 23:24:19 GMT
Traceability provides opportunities to find supply chain efficiencies, meet regulatory requirements, to connect with and understand the actors in the upstream supply chain, and of course, to story-tell to consumers about the provenance and journey of products, often utilizing pictures or scannable QR codes on packaging.
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Post by jakemcnults on Feb 22, 2022 13:21:06 GMT
Logo designers look at logos differently than the rest of us do. When most of us see a logo, our initial thought might be that it looks good or it looks bad, or maybe that it is or isn’t a great representation of its company. When a logo designer looks at a logo, they’re looking carefully at the colors the brand chose to represent themselves. They’re looking at the shapes in the logo and how they complement or contrast the fonts the brand chose. They’re thinking about how the logo would look in black and white and how it would look on a computer screen versus print. Often, they’re also thinking about how they could make the logo better if they had the opportunity to redesign it.
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